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NEWS AND BLOG > Our project "BACK TO BASIC" has been placed on the short list of Pentawards 2021.

Our project "BACK TO BASIC" has been placed on the short list of Pentawards 2021.

May 15, 2021

 ~ 5 min reading

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Great pride to be among the finalist candidates of the world's most prestigious international packaging competition!

Founded in 2007 by Jean Jacques Evrard and Brigitte Evrard-Lauwereins, the Pentawards is an international competition whose goal is to be the recognition of design excellence in every industry and product category, providing a source of inspiration and connecting the global packaging community.
The symbol of this competition is the pentagon, and it is so for five reasons: the pentagon is the shape of the historic center of the city of Brussels, where the competition was established; the pentagram is the ancient symbol of beauty; there are five fingers on the hand, a fundamental tool for all designers; the Pentawards has five different award levels (diamond, platinum, gold, silver, bronze); and humans have five senses from which to take inspiration.

In just 15 years this major competition has received more than 20,000 entries from over 64 countries, and each year the Gala Ceremony is held in a different location around the world. The jury is also international: this year's more than 40 members come from over 20 countries and are part of the most famous brands and leading design agencies.

And at the very last edition, our project "BACK TO BASIC" was included within the short list of the "Wine dark" category. This means that it has passed the last step before the official election of winners. Our Back to Basic label has already made us proud by also winning the gold label at the Vinitaly 2021 International Packaging Competition not long ago.

Big thanks and congratulations also go to Stefano Torregrossa, creative director of O'NICE DESIGN STUDIO, who gave concrete form to our ideas.

Proud of our achievement, but obviously wanting to bring home a medal, we invite you to cheer us on! Stay tuned!

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